They took computer classes in school, they were the first to use social media, and they are leading the way with smartphone usage, with 85 percent possessing such a device. Millennials already have the insights needed to utilize various social media platforms to engage with consumers. They can help you leverage the power of technology to improve your sales process and succeed growing your business. They value career progression Millennials also place a considerable amount of value on their ability to grow professionally. More than half say that they seek to find career opportunities that offer them chances to progress. Sixty-five percent also say that personal development is important criteria for them when selecting a job. These numbers mean that Millennials can be positive additions to your organization. They tend to be very goal-oriented and are constantly looking for ways to improve their role in the organization. Millennials are very ethical and carry that with them in the business world Most Millenni als b e l i e ve th a t businesses should work towards having a positive impact on the world around them, such as initiating practices geared towards protecting the earth’s resources. Half also say they prefer to work for companies that have ethical business practices. As Millennials enter the workforce, organizations will be more influenced and encouraged to abide by their ethical obligations. This can not only help make the organization a positive force, it will also make it easier to build relationships with consumers and help create a positive reputation for the business. Millennials are an educated group Millennials are becoming the most educated generation in history. They are more likely to have pursued a college degree, as nearly 70 percent of high school graduates will enroll in an institute of higher learning. Your business or organization can reap the benefits of this education in the form of critical thinking skills and strong work ethics. As business leaders find themselves increasingly facing the resumes from members of this generation, understanding the benefits of working with these young professionals can help you find the candidate that will help your organization reach new heights. EDITOR’S NOTE: Sandler Training provides proven, effective sales, corporate and management training to high-achieving companies and individuals throughout Tampa Bay. Call Jim Marshall or Clint Babcock at (813) 287-1500. NOVEMBER/DECEMBER 2016 | TAMPA BAY MAGAZINE 65 HIRING MILLENNIALS By Jim Marshall and Clint Babcock Sandler Training of Tampa Bay According to the US Census Bureau, Millennials – generally defined as those born between the early 1980’s and the mid 1990’s - are now over 80 million strong, representing a quarter of the nation’s population. Like any new generation, there are differences in how Millennials interact with those around them, and what their expectations are in the workplace. What intuitive business leaders are noticing, however, is that there are tremendous benefits that members of this generation bring to the workforce: They are more tech-savvy Millennials are the first generation to have really grown up with technology.
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