FEATURE
November 18-19 is
Designation Awareness Month
REALTOR® educational
designations and certifications
propel both competency and
consumer confidence
Successful REALTORS® are required to keep
current on a wide range of evolving issues
such as technology, changing legalities,
highly-specialized transactions, and many other
central components of the business. This is why
the REALTOR® organization offers designation
and certification programs designed to help
REALTORS® both manage profitable businesses
and stand out to potential clients as specialists.
Visit the “Education” tab on orlandorealtors.
org for information and links to programs,
and visit the site’s online education calendar
frequently for upcoming designation-related
classes offered at ORRA.
ORRA CERTIFICATIONS
Excellence in Professionalism –
Gold Key Certification
Professionalism and quality service are the keys
to success in the real estate industry. This course
will equip you with the tools and knowledge for
establishing relationships with fellow REALTORS®,
affiliated business partners, and customers that will
last a lifetime.
Risk Management Certification
RMC is designed around those fundamental
competencies
RISK
MANAGEMENT
core RMC
the disciplines that provide needed to reduce the risk of doing business.
Required and elective class topics range from ethics
and legalities to Fair Housing and finance.
NAR CERTIFICATIONS
At Home With Diversity® / AHWD® Certification
Learn to work effectively with – and within – today’s diverse real
At Home With Diversity certification teaches you
estate market. The how to conduct your business with sensitivity to all client profiles
build a business plan to successfully serve them.
and Certified Real Estate Team Specialist / C-RETS Certification
certification is designed to improve team development,
The C-RETS leadership skills, and financial performance.
individual e-Certification
NAR's technologies
PRO® e-PRO® certification teaches you to use cutting-edge and digital initiatives to link up with today's savvy real estate
consumer.
Military Relocation Professional / MRP Certification
NAR's Military Relocation Professional certification focuses on educating
real estate professionals about working with current and former
military service members to find housing solutions that best suit
benefits and support.
their needs and take full advantage of military Pricing Strategy Advisor / PSA Certification
Enhance your skills in pricing properties, creating CMAs, working
and
with appraisers, and guiding clients through the anxieties misperceptions they often have about home values.
Real Estate Negotiation Expert / RENE Certification
RENE certification program gives REALTORS® the tips and tools
The they advocates
need to sharpen their negotiation skills and to be skillful for their clients.
Resort & Second-Home Property Specialist / RSPS
Certification
This certification is designed for REALTORS® who facilitate the buying,
development,
investment, selling, or management of properties for retirement, or vacation purposes.
Short Sales & Foreclosure Resource® / SFR® Certification
The SFR® certification teaches real estate professionals to work with
distressed sellers and the professionals who can help them; qualify
sellers for short sales; develop short sale packages; negotiate with
lenders; safeguard commissions; limit risk; and protect buyers.
18 Orlando REALTOR® November / December 2017