HORSES & HEALTH
SafeChoice® expands with new products
showing what ‘more’ means for horse owners ��������������������������������������
Cargill recently announced the addition of three new SafeChoice® horse feed products and an update to
the existing products in the SafeChoice line. The Nutrena® brand changed the feed industry over 15
years ago with the debut of the original SafeChoice feed, the first-ever controlled-starch horse feed to
hit the market. Now, there’s more innovative feed to love from SafeChoice.
With three new feed options available, SafeChoice is
expanding to include more options with superior taste and
greater health benefits:
• SafeChoice Senior LM is a specially designed formula for
the older horse with high fat and controlled starch.
• SafeChoice Perform Textured is specially designed to
meet the unique needs of performance horses, and provides
controlled starch levels in a textured formula.
• SafeChoice Mare & Foal Textured is specially designed
for pregnant or lactating mares, weanlings and yearlings,
and provides controlled starch levels in a textured
formula.
The additions to the SafeChoice family of feeds provide
owners more options for their
horses with more benefits,
including textured feed form
options with controlled starch
levels, superior amino-acid levels
for topline improvement, and
digestive support based on each
type of horse.
“Our SafeChoice feeds continue to meet the unique
nutritional needs of horses,” said Russell Mueller, U.S. retail
equine marketing manager for Cargill. “With SafeChoice,
horse owners have more choice to tailor their feed programs
and give their horses a feed with superior taste.”
Improvements to the SafeChoice formulas include updates
to guaranteed sugar and starch levels, limitations
on variable ingredients, and superior palatability. And
with the understanding that each horse is different, the
full SafeChoice line gives horse owners the flexibility to
choose feeds based on their horses’ individual needs
based on age and activity levels.
acids – Lysine, Methionine and Threonine – in levels and
ratios designed to impact the topline and entire muscle
structure of the horse. By increasing the amount of amino
acids in all SafeChoice products, the feeds ensure great appearance,
strong recovery from performance, and sound
Health
Leveraging Cargill’s and Nutrena’s leading Topline Balance
® research, SafeChoice feeds have been formulated
EQUINE with the technology horse owners need to build and
support topline muscling on their horses through nutritional
innovation.
Every SafeChoice feed guarantees three critical amino
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growth and development.
“Topline health remains our priority,” Mueller said. “Our leading
nutritional expertise allowed us to expand SafeChoice feeds to
provide more of the ingredients horse owners need to improve
and maintain topline.”
SafeChoice feeds are now available on store shelves across
the country. To learn more, visit a local authorized dealer or
nutrenaworld.com/safechoice.
ABOUT CARGILL
Cargill’s 160,000 employees
across 70 countries work relentlessly
to achieve our purpose of
nourishing the world in a safe,
responsible and sustainable way. Every day, we connect farmers
with markets, customers with ingredients, and people and
animals with the food they need to thrive.
We combine 154 years of experience with new technologies
and insights to serve as a trusted partner for food, agriculture,
financial and industrial customers in more than 125
countries. Side-by-side, we are building a stronger, sustainable
future for agriculture.
ABOUT CARGILL ANIMAL NUTRITION & HEALTH
Cargill’s Animal Nutrition & Health business has more than
20,000 employees at more than 275 facilities in 40 countries.
Fueled by our innovation and research, we offer a range of
products and services to feed manufacturers, animal producers,
and feed retailers around the world, helping put food on
the plates of nearly one billion people around the world every
day. Cargill’s Animal Nutrition & Health business offers a range
of compound feed, premixes, feed additives, supply chain
and risk management solutions, software tools and animal
nutrition expertise that is unmatched in the industry. For
more information about Cargill Animal Nutrition & Health
visit: http://www.cargill.com/feed.
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