WHY SHOP SMALL
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If you want to shop at small businesses,
but aren’t sure if your dollars are really
making an impact, here are five reasons
why it matters.
Shopping at small businesses shows
a level of respect for the community
the business is in, as well as the
work of talented people. There are
risks to starting your own business
and entrepreneurship fuels the
American economy. Supporting
small companies encourages other
people make their dreams a reality
while you find one-of-a-kind options
for your family and home.
Customer service is better.
Small business owners are more
likely to value each individual
relationship because they rely on
regular customers for profit and
to help spread the word about
their company.
It can be difficult for small
businesses to stay relevant, so they
work harder to add new products
and benefits for their customers.
This sparks healthy competition
with larger companies and
encourages innovation.
Small businesses support the
community they are a part of. Even
when shopping online, your dollars
go to someone who has a direct
impact on their neighborhood and
the people around them in a way
the big box stores don’t.
Many small businesses source
their supplies from other small
companies and many are concerned
about the impact they, and the
companies they use, have on the
environment. Supporting small
business is an easy way to add more
sustainable practices into your own
life and sends a message to larger
companies through your dollars.
Photography courtesy of Paper & Clay YOUR HOME MAGAZINE | 23