YOUR Funeral Home Services?
THE IMPACT OF INFOMERCIALS
Infomercials
The Impact of Infomercials
As one of the most efficient methods of
advertising, infomercials can be your most
powerful marketing tool. The success of
infomercials comes from a variety of key features,
including being presented by a trusted and
popular host, which establishes your credibility.
The success of an infomercial is also easily
trackable with calls to action, such as a visit to your website, or a call to the
number at the bottom of the screen. With this information in hand, you can quickly
determine where you’re having success, or if you need to re-strategize.
Social Media and Search
Making your marketing work in a multi-media approach
In order for any kind of business to be
successful, you must have an online presence,
and be discoverable. With millions of
searches for “funeral homes” on Google every
month, it is essential that you are being
featured on the first page of results, or else
you essentially don’t exist. The only reason the first page of Google results doesn’t
matter is if you’re a dominant force on TV, newspaper and radio. Having a clean
website along with a strong ad-word and social media campaign can help
establish your online presence, and drive customers to your home.