When Do You Use Cable to Market
Advantages of Cable Advertising
When looking at a full marketing plan, one should consider cable tv
as part of that plan. Some of the advantages of cable tv are you’re
able to dial in your local demographic area, and just advertise your
logo which ultimately creates your brand.
This is a key component of Plan Your Passing’s marketing plan for
your funeral home. As you start to grow and increase your marketing
budget, this is one of the things we add in to create brand
awareness.
By creating brand awareness, you become the funeral home everybody knows. Whether they are planning their passing or
coming to you when one of their loved ones passes away, you’re the funeral home everybody thinks of.
Exclusivity Matters
Having an exclusive marketing area means you are the leader!
In any kind of business, there is going to be competition with other companies in the same line of work as you are,
competing for the same clients and attention. But what if there was a way to get a leg up on your competition, and gain
exclusive marketing rights so that all potential customers were coming to you?
Marketing exclusivity, by definition, is exactly what it sounds like: you are the only business marketing in that specific area.
With Plan Your Passing, our program can give you total exclusivity to your
area, making sure that only your advertising is being seen by
potential customers.
Plan Your Passing offers you exclusivity for your
market area and you can even buy multiple
zones if you desire to market a larger
population area.
If you are a funeral home who
has multiple homes in a
market you can purchase
the rights to those market
areas providing they are
available.