women take some kind of a ride that day to support the Women’s
Movement.”
For those of us that don’t ride, we may fail to see all the char-
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munities. Rides can be for various causes, such as breast cancer
awareness. It’s all about the brotherhood/sisterhood community,
connecting with each other. “It’s all about the giving back to
the community,” says Debbie. That’s what the motorcycle movement
has become. No longer should they be associated with the
rough and tough bad boys from the past.
“Born to Ride Media Company is all about helping, giving to
charity. That is one of the reasons Ron and I began this business.
Kids, veterans and animals are the 3 key passions that we like to
contribute to.” Born to Ride Media Company is hosting another
ride at Crystal Harley this month called Rosie’s Ride, after Rosie
the Riveter.
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time this year, joined hundreds of bikers in the 25th Annual Kyle
Petty Charity Ride Across America charity ride event. The 11
states, 3,700-mile charity ride and fundraising campaign, founded
by the former NASCAR driver, kicked off in Seattle, Washington,
recently and is scheduled to end in Key Largo, Florida.
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Victory Junction, a North Carolina summer camp for children
living with disabilities and serious illnesses.
She is just one example of the Women’s Motorcycle Movement.
There are many others. Born to Ride Media plans to stay
right in the thick of it. Currently there are 2 print publications,
2 digital publications, one being Women’s World, with Debbie
working behind the scenes making sure everything comes together.
Since they have multiple platforms to reach the motorcycle
community, controlling those outlets is very important.
Reaching their demographics, which is 45 -65, and staying current
while offering new things.
This brings us to their next venue - travel and leisure with
Born to Ride Travel, highlighting interesting places for bikers
(men and women), to travel to, (not being travel agents). They
want to share stories from around the countryside, as well as information
on the best campgrounds, how to get there, and more.
Bikers love to travel. The love to stop at various place, camp, eat,
attend events, and see the sites.
Ron says that “riding motorcycles is like a McDonalds, they
get you when you’re young to ride in the dirt and mud, then they
give you the senior citizen discount to ride the trikes (3-wheelers).”
No matter your age or gender, riding motorcycles can feel
like a call to the wild. The freedom, the rush of the ride, the power.
Men have had it for years, now women can have it, too!
The motorcycle movement is all about the brotherhood/sisterhood
community, connecting with each other.
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