CEO'S MESSAGE
Help Us Help You
Achieve Your Success
Ineed to know what you want from your
association. In 2020, ORRA is taking
steps to increase its member-centered
functions. There’s a desire that stretches
across the entire ORRA continuum —
from front line staff to the highest level of
leadership – to provide additional targeted
programs and thoughtful services to the
membership.
As we started putting those wheels
in motion, it became clear that ORRA’s
direction and activities often guided by
the vocal majority. So now it’s time to hear
from the silent majority!
I’m inviting you to take this opportunity
to be heard. Shoot an e-mail to
SuccessIn2020@orlandorealtors.org and
let us know:
• What tools and resources do you need
from ORRA in order to increase your
sales and profitability, or to reach success
as it means to you? (Be as general
or as specific as you want.)
• What service or benefit offered by any
other REALTOR® association in the
country do you want ORRA to offer? (The
sky’s the limit; ORRA can hang with the
best.)
• If there is one thing at ORRA that you
would like to see done differently, what
is it and what change would you make?
(Don’t be shy, we want to improve!)
• How can ORRAs wow you? (What would
excite you, lead you to get involved,
make proud to be a member?)
The bottom line for me is that I dream of
leading an association where every member
prospers. With your candid input, I can
work toward making 2020 a better year for
you and for all members.
Cliff Long
Send your e-mails to SuccessIn2020@
orlandorealtors.org
ORRA is proud to be a $2,500 sponsor of the City of Orlando Mayor’s Dr. Martin Luther King, Jr. Commission.
ORRA CEO Cliff Long and Administrative Coordinator Angela Foster both serve on the commission, which seeks
to strengthen the Orlando community by promoting Dr. King’s legacy of service, equality, justice, peace, respect,
and inclusion for all.
6 Orlando REALTOR® Winter 2020
/orlandorealtors.org
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